Automotive Dealership
Griffin Mill
Our Solution & Results
Griffin Mill is a multi-franchise automotive specialist headquartered in Pontypridd, Wales. The business's main franchises include Peugeot, Kia, Fiat, Abarth, Jeep, Alfa Romeo, Nissan, Renault, and Dacia. It has seen continual growth over its nearly 60 years of trading.
Griffin Mill required a new digital partner to support their long-term vision for the motor group and revamp their current website and digital presence. The existing website lacked flexibility, had poor CMS capabilities and a subpar front-end user experience. The goal was to completely overhaul the website and digital presence to position the company as a leader in digital automotive excellence.
